I have just completed a cross-disciplinary whitepaper with some colleagues at Oracle that tackles Enterprise 2.0 from a bit of a different angle. Enterprise 2.0 is not just about technology, it's also about culture and therefore, business process/practice/praxis (as others do well to point out).
We argue in the paper that using Enterprise 2.0 technology with business models and management practices is a recipe for failure and lost investments. Instead, business praxis must change in order to fully leverage the promise and capability of E2.0 tech.
Get the white paper HERE (PDF)
Comments (2)
It's a nicely argued paper but it glosses over 2 really big questions:
1. How to deal with the cultural question. This goes back to the days when row was a PSFT person. It's as old as the siloes created by enterprise departments
2. It is really unclear from what you are saying how this is technically aligned to existing on-premise applications. Yes I know about the business and IT alignment issue but I'm thinking about the IT and IT issue in the context of social applications many of which by their nature 'live' in the Internet cloud.
Posted by Dennis Howlett | January 13, 2009 8:09 AM
Posted on January 13, 2009 08:09
Hi Dennis,
Let me respond as one of the coauthors.
Thank you for those additions. There are only so many things you can tackle in an already rather long white paper. There are many other questions we glossed over as well. The goal of the paper was to redefine the term, to get a better understanding of what E2.0 really means. From fancy tools within the organization that somehow automagically make people collaborate, to a serious business strategy.
As we argue in the paper, what brings the need? It is the changed business model and the changed workforce requirements.
frank
Posted by Frank Buytendijk | January 13, 2009 12:47 PM
Posted on January 13, 2009 12:47